Emilia Smeds. Doctoral Researcher, Urban Governance, UCL. “Sustainable mobility, behaviour change discourses and justice: a social practice theory critique in the context of travel to school in Outer London”

[Download Emilia’s presentation here]

Current UK transport policy in relation to behaviour change is characterised by a strong focus on attitudes and mode choice, which policy tries to address using ‘soft’ policy measure. Primary research on travel to primary school in the London Borough of Ealing is presented to demonstrate how mode choice is still severely constrained for many parents due to lacking infrastructure provision. The findings support Elizabeth Shove’s (2010) critique of the ‘Attitude, Behaviour, Choice’ framework for understanding individual behaviour, and highlighting the unjust individualisation of responsibility that government behaviour change discourses often entail.

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